About LRG
LRG is one of todays top selling streetwear brands on the market. The company specializes in clothing and accessories but on the side also work with many underground hip-hop artists. The name LRG stands for Lifted Research Group and the brand was created in 1999 by Jonas Bevacqua and Robert Wright. With the knowledge Wright had from working with previous companies such as Quiksilver, and the ideas Jonas had the 2 set out on a quest to take over the streetwear industry.
LRG has released many limited edition products which has known to sell out without hours of their release. A lot of their ideas were different then what most were use to seeing on the market at the time and the company sort of took a different approach to things. In the past few years we have seen a lot of very unique items come from the company such as the Dead Serious Hoody, which i wanted myself and couldnt even find after 3hours of its initial release. LRG is also known to work its hands tied in electronics products as well, releasing a LRG Edition Sidekick by T-Mobil in 2006.
To purchase LRG products check out some of the retailers below.
- Karmaloop.com - Use Rep Code ‘JH17345′ at checkout to save up to 20% off your order.
- DrJays.com
To learn more about LRG visit their website here and make sure to subscribe to AS for the latest fashion updates.












